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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook Bad taste takes a while to show up, but as soon as it does it’s embarrassing. How to avoid it? Start by keeping it simple. If in doubt, leave it out. The half life of crap In her book The Mesh, Lisa Gansky talks about “the half life of crap” – about cheap manufactured products and how long they last. Or rather don’t last. Her point is that the half life of crap products is way too short. They get boring or they break. They end up at the back of your garage or as land fill. Our poor planet can’t afford To View More >>

This entry was posted in Marketing by Ian Baugh | Leave a Comment

When we first launched Print Shop in Workspace people asked, “How do I know which images will sell? And which products?” They're excellent questions — and yes we do have ideas about what works, because we print and create the products! But we can't generalise. Every photographer is different and so is every photographer's work and audience. You need to find what works for you. Let's be clear, this is not expensive. It's not like you're stocking a shop with stuff that might or might not sell. In Print Shop everything will be printed and handmade To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

START 2019 LOOKING GOOD WITH OUR BEST DEALS OF THE YEAR UPDATE: We've extended these offers until 31 January so our new friends from SWPP, PPA, IWPOTY and elsewhere don't miss out. We're back!! But January can be s-l-o-w, and we hate twiddling our thumbs, which is why we offer Early Birds our best deals of the year. Don’t miss out! Both these offers end Monday 21st Jan 2019. Our normal conditions apply. SAMPLE ALBUMS AND BOXES Products like albums and wall art put more cash in your back pocket. They’re an expression of your professional pride as well … and To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment

Even with digital images and online galleries everywhere, the most impressive way to show off your work is with a printed portfolio. A printed book shows more than your photography skills. It expresses your design abilities, your taste in materials and your high standards as an artist. If you're thinking about creating your own portfolio, here are some ideas to get you started. David Edmonson (and fur friend) browses through his 15x12 album David Edmonson (and fur friend) browses through his 15x12 album They're not like wedding and portrait albums To View More >>

This entry was posted in , by Victoria Hollings | Leave a Comment

What a difference two weeks make. Before the holidays the word of the day was over. Over Work. Over Shopping. Over Eating! Rested and restored the world looks a different place, and the word of the day is new. New Year. New Treasure Box. New Packaging. New Covers. New Books. New Pages. We’re welcoming 2015 with our most comprehensive product update in ages. And if you’re going to SWPP in London you'll be first to see them — Stephen and Sonya are looking forward to catching up. We'll have more about products and prices in just a few days, but meantime, what did we learn from To View More >>

This entry was posted in by Ian Baugh | Leave a Comment